MEDIA MARKETING
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Based in Bali · Working across Indonesia

Approach

The work starts before the first post.

Marketing works better when the people thinking about the strategy are connected to the people executing it. So we start with the business, not the calendar.

We ask the right questions first.

We don't start by deciding what to post. We start by understanding what the business needs marketing to do — and what's currently in the way.

01.

Business goals

02.

Audience

03.

Market

04.

Positioning

05.

Customer journey

06.

Existing marketing

07.

Competitors

08.

Data

09.

Opportunities

Then we build the strategy.

From strategy to execution.

01.

Discover

We learn how your business works, who you want to reach and where the opportunities are. That means looking at the product, the margins, the customer and the market — not just the social feed.

  • Business & commercial context
  • Audience and market research
  • Competitive landscape
  • Audit of existing marketing
02.

Strategize

We turn insight into a clear marketing strategy: positioning, message, priorities, channels and the sequence we run them in. You get a direction you can actually make decisions against.

  • Positioning & messaging
  • Channel priorities
  • Campaign & content strategy
  • Measurement framework
03.

Execute

We bring the strategy to life across social, content, advertising, email and campaigns — with the same team that wrote the strategy staying close to the work.

  • Content production
  • Social management
  • Paid media
  • Email & CRM
04.

Optimize

We measure, learn and continuously improve. What the data says feeds back into the strategy, so the plan sharpens over time rather than sitting in a document.

  • Performance reporting
  • Creative testing
  • Conversion improvement
  • Strategy review cycles

Let's start with the strategy.

Tell us where your business is now, where you want it to go and we'll figure out what comes next.